How to Sell With Noble Purpose
with Lisa McLeod
You don’t have to be a shark to sell. In fact, Lisa Earle McLeod says you can sell more effectively if you put others’ interests first and operate with what she calls “Noble Purpose.” Listen to this episode to learn how to sell with Noble Purpose, and see how it can help your sales team close bigger deals.
Kwame Christian is a best-selling author, business lawyer and CEO of the American Negotiation Institute (ANI).
Following the viral success of his TedxDayton talk, Kwame released his best-seller Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life in 2018. He’s also a regular Contributor for Forbes and the host of the number one negotiation podcast in the world, Negotiate Anything – which currently has over 5 million downloads worldwide. Under Kwame’s leadership, ANI has coached and trained several Fortune 500 companies on applying the fundamentals of negotiation to corporate success.
Kwame was the recipient of the John Glenn College of Public Affairs Young Alumni Achievement Award in 2020 and the Moritz College of Law Outstanding Recent Alumnus Award 2021. He is the only person in the history of The Ohio State University to win alumni awards in consecutive years from the law school and the masters of public affairs program. That said, Kwame’s proudest achievement is his family. He’s married to Dr. Whitney Christian, and they have two lovely sons, Kai and Dominic.
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